In this day and age of constant communication with social networks and such, every business needs to adopt social media as part of their overall strategy. In this video from SBMU Columbus, Amber Naslund of Radian6 discusses how most businesses feel unworthy or that they lack enough content to pursue social media. Amber counters that argument and says every business is unique and interesting. Find out more in the SmallBusinessNewz interview with Amber Naslund.