As the economy is once again influencing the holiday shopping season, both consumers and retailers are looking to see how they can come out ahead. To give you a better understanding of the situation, Reporter Abby Johnson continues to explain the top 10 trends in this video report, as compiled by Phil Rist of BIGresearch and Ellen Davis of the National Retail Federation.

Trends 6-10 are:

6. ‘Tis the season to eat.
7. Gift cards aren’t dead.
8. When looking at store sales, consider the Internet.
9. Don’t discount department stores.
10. Impulse spending? Fuhgettaboutit.

Watch this report for complete explanations for these trends. If you are noticing other trends, please share your experiences with us by commenting below.

Tags: Abby Johnson, Consumers, Economy, Management, Marketing, Products and Services, Retail, Trends