How do your employees react when a customer enters your business? The level to which your employees engage with customers is the second most powerful factor in winning over the competition’s business. Employee engagement is so effective that it could actually bring in those extra sells you need this holiday season.

In this video, Reporter Abby Johnson provides information for creating “Rules of Conduct” for your employees. Some suggestions include:

1. Give customers a welcoming smile
2. Enforce telephone etiquette
3. Make customer feel important
4. Become an expert
5. Cross-sell and sell more

These tips help produce a better overall customer experience. Find out more about employee engagement, right here on SmallBusinessNewz.

Tags: Abby Johnson, Customer Experience, Customer Service, Employee Engagement, Employees, Management