Wouldn’t it be great if your customers visited your site on a daily basis? Fortunately, it is possible, if businesses are willing to put time into communication, commitment, and engagement strategies. In other words, creating a daily destination site is about producing incentives that keep consumers coming back for more.

As a business owner/manager, what do your marketing efforts consist of after the holidays are over? Unfortunately, some businesses use that time to recuperate from the their elaborate campaigns during the holiday season. Although many consumers use the first few months of the year to recover, businesses do not have that option.

In looking at technology and the trends that come and go, we can see why businesses have been hesitant about embracing it. However, the newness should be wearing off by now and companies can look to other businesses that have used it successfully to reach their goals.

If your business is involved in social media, you know that listening is an important aspect of it. But, why are so many businesses doing it ineffectively? For starters, it’s not as easy as it sounds. It is also very time-consuming and can be difficult to measure.

The recession taught consumers to be cautious and frugal with their money. Fortunately for businesses, the economy is turning around and consumers are beginning to open their pocket books. According to new data from the National Retail Federation, Americans are becoming more generous with their spending habits, even with small luxury items.

With new legislation in place, this year’s tax season might not be so bad after all. In fact, you might even be able to save money. Katie Morell, a contributor to the OPEN Forum compiled a list of potential deductions that Abby Johnson explains in this SmallBusinessNewz report.