How does a regular guy from Ohio build a successful fashion company? According to Jason Ross, the entrepreneur who accomplished this feat, the opportunities are available if you are willing to take them.

How often do you take a few extra minutes to make sure that you are truly pleasing your customers and vendors? More often than not, businesses get too busy with all their other obligations that they fail to go above and beyond.

When customers yell at you, it’s hard to keep your cool and respond graciously. According to psychologists, the reason for this behavior is the Fundamental Attribution Error (FAE). It occurs when people attribute responsibility for behavior to a person as opposed to a situation.

How do your employees react when a customer enters your business? The level to which your employees engage with customers is the second most powerful factor in winning over the competition’s business. Employee engagement is so effective that it could actually bring in those extra sells you need this holiday season.

Business budgets are getting smaller and smaller as the economic outlook continues to look grim. In spite of the lack of funds, there are still opportunities for marketers that would not be possible if times were better. Find out more about the opportunities this economy provides for marketers, right here on SmallBusinessNewz.