In this second series of “How to Boost Your Marketing Strategy,” SBN reporter Abby Johnson offers 5 more ways to market you business. From using social media such as Facebook and Twitter to offering customization and creating new products, this video touches on key elements to help you make your business more successful while not breaking the bank to market your business.

According to the latest report from the Association of Certified Fraud Examiners, employee fraud is very real in the United States and throughout the world. Unfortunately, small businesses are especially vulnerable to it. The good news is that there are ways to prevent it. In this video broadcast, Abby Johnson explains multiple ways that it can be avoided.

How do your employees react when a customer enters your business? The level to which your employees engage with customers is the second most powerful factor in winning over the competition’s business. Employee engagement is so effective that it could actually bring in those extra sells you need this holiday season.